Viewpoint by Nisar Keshvani
SINGAPORE (IDN) — Like many others around the world, life took an unexpected turn around Lunar New Year. With the world health situation suddenly becoming unpredictable, we've had to adapt to new scenarios, almost by the hour, based on new information. I feel privileged to be in my communications role — effecting interventions, and more often than not, shaping them.
We've had to make tough calls — re-engineer the norm, implement uncomfortable measures, address fixed perceptions and mindsets, adapt to the unknown – together walk into unchartered territory.